Who is LunchBox For?
For parents who need quick and simple lunch ideas
LunchBox is an app that delivers fast nutritious recipes, that are super easy to make, using the ingredients you have to hand – and all in about ten minutes.
If you can swipe a smartphone and you can make toast – not necessarily at the same time – then you can use Lunchbox.
Heading out the door on the school-run with minutes to spare? Taking the kids to football practice and need something for them to munch in the car on the way? Then LunchBox is for you.
Please take a moment to look at the Persona and Scenarios linked below:
The Future for LunchBox
For this launch version of LunchBox, we narrowed our target audience. We focused on parents who needed quick, tasty and nutritious food they could make in about ten minutes based on what’s already in the fridge and cupboard.
In future iterations, we’ll broaden the demographic to include anyone needing fast, nutritious and tasty recipes that take minutes to make and need zero culinary skill, and recipes that help minimise food waste and shopping bills.
- Busy sole parents
- people providing food in a carer capacity to dependents
- new-to-cooking, stay-at-home dads and mums
- people looking to control their diet and their expenditure by bringing healthy food to work
- going-out-to-work parents
- people with special dietary requirements looking for a helping and inventive hand in crafting their menu plans
- people with families coming to terms with newly-identified special dietary requirements
- anyone looking to throw something together quick while running out the door to work
- people looking for help making quick, tasty meals for friends that are easily tailored to multiple dietary needs
- people looking to plan a month’s meals and shopping in advance, and of course
- anyone who occasionally needs a last-minute quick-fix meal.
For now though the primary focus is on parents. Specifically mothers making food for their kids. And on good quality food that’s quick and easy to make.
LunchBox – Simple Lunch Ideas For People In A HurryClick here for quick and simple lunch ideas
Get it now on Google Play or the App Store:
